A University With Three Campuses
Nestled among ancient castles and steep vineyards, Mosbach is located in the heart of the scenic Neckar river valley near the southern foothills of the Odenwald, a mountain range and recreational area in northern Baden-Württemberg. Within a one hour driving distance of Heidelberg, Stuttgart, Würzburg, and Mannheim, Mosbach, with its 25,000 inhabitants, is a regional center of economic, administrative and cultural significance.The friendly atmosphere of Mosbach's old town with its small shops, cafés and diverse cultural events attracts visitors throughout the year. During the "Mosbacher Sommer", Mosbach's festival season, the city becomes the venue for a wide range of cultural events. Many of these take place in the historical setting of the market place, while others are held in the "Alte Mälzerei", the city's restored malthouse, which has become Mosbach's community center and concert hall. In Mosbach, tradition and modern lifestyle complement each other to form an attractive place to live, work and study. The picturesque medieval town with its restored half-timbered houses bears witness to an almost 1,200-year history. While preserving its original look, Mosbach is a modern center for service industries and trade.
Like Mosbach, Bad Mergentheim is a town steeped in history. The Teutonic Order of Knights (Deutscher Orden) established its headquarters there in 1525 and built the castle whose mighty walls and domed towers still dominate the town. Bad Mergentheim Business School is located in one section, the "Archivbau," of this Renaissance castle.When its mineral springs were discovered in 1826, Bad Mergentheim grew into one of Germany's most celebrated health resorts where thousands of people combine their vacations with "taking the waters". Bad Mergentheim, with its 22,000 inhabitants, is located in the scenic Tauber river valley. Würzburg in Frankish-Bavaria is within a 45-minute driving distance from Bad Mergentheim. Another nearby highlight is the medieval town of Rothenburg ob der Tauber, which is still completely surrounded by its original wall, gates and towers. With its relaxed and subtle atmosphere, its elegant stores, cafés and restaurants, the wide spa gardens, and its pools, Bad Mergentheim is an attractive place for living, working and studying.
The Heilbronn Campus is the university‘s newest satellite site. Two Business studies courses started on October 1st, 2010, leading to the Bachelor’s degree: Trade in Consumer Goods, and Service Sector Management. On October 1st, 2011, the Heilbronn Campus, together with the German Graduate School (GGS) and the Academy for Innovative Training and Management (AIM), moved into the „Training Campus“. The three training establishments covering the spectrum of kindergarten, primary school, and university settings, will have exceptional chances for development and cooperation on the 10,000 m² Training Campus. The Heilbronn Campus lies at the very center of the 120,000 resident city, which itself lies at the business heart of Baden-Wuerttemberg. Heilbronn is the sixth largest city in Baden-Wuerttemberg and acts as the center of the important commercial region of Heilbronn-Franken. Many world market leaders and dynamic innovators have their company headquarters here. Additionally, Heilbronn is known as the City of Wine, and with 530 hectares, is one of the largest wine-growing communities. Heilbronn also has the nickname of „Käthchenstadt“, named after the eponymous heroine of Heinrich von Kleist‘s play „Das Käthchen von Heilbronn“.